A new £40m research centre at The University of Nottingham will develop digital technology to transform modern living.

The Horizon Digital Economy Research Hub centre, one of three announced on April 29 by Lord Drayson, Minister for Science and Innovation, will help to connect people with digital technology to radically improve the way we live, work, play, and travel to ensure that everyone is included in the digital future.

The University of Nottingham centre will develop new ways to use the electronic ‘footprints’ we leave behind whenever we use mobile, internet and other digital technologies, and new ways to utilise digital technologies to help business and stimulate economic growth.

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The University of Nottingham has been awarded a place on the Innovate for Universities program sponsored by the Design Council. The MRL's Mixed Reality Architecture is one of four technologies at the University that will receive dedicated design input over the next 12 months. Dr Susan Huxtable, Director of Technology Transfer at The University of Nottingham, said: “We are very pleased to have won the opportunity to participate in this exciting initiative. We anticipate that the input to our projects from the design consultants will accelerate their development and significantly increase the potential for commercial success.”